Lorem Ipsum. There was one key driver that led me to create a D2C swimsuit brand for women: swimsuit shopping sucks. I believe SwimRx could revolutionize how swimwear was marketed to women. Armed with a mission to solve this dilemma and informed by data extracted from hundreds of women surveyed, my team and I created a single silhouette, size inclusive from XS-3X, to empower women in their ‘bathing suit pursuit.’