Partnering with BRADY, one of the nation’s longest-standing gun violence prevention organizations, I helped develop the “Fired Up” campaign designed to humanize the devastating impact of gun violence in America. I brought together survivors of mass shootings across generations, from Columbine and Sandy Hook to the students of Parkland, Florida, to share their deeply personal stories. Through documentary-style video, photography, and portraiture, the campaign gave survivors a platform to speak in their own words, transforming statistics into real human experiences. The goal was to foster empathy, deepen awareness, and put a human face to the urgent need for change.